Blog Posts

Product Discovery is Broken, Let’s Fix it

  For many of us users, e-Commerce is the place we love going to when we need shop. It's easier, faster, often cheaper and there more options available. All good things. But let's look at the reality: 98% of us won't buy anything the next time we enter an online...

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User Generated Content vs Stock Photos

This article is available also in German  (Kampf der Conversion Rates ) The concept of user-generated content, or UGC for short, isn’t new in the world of e-Commerce. It’s one of the biggest trends in recent years, but is it actually worth the hype? Should e-Commerce...

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