TALKING ABOUT ECOMMERCE,
IMAGES AND CONVERSION RATES
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For many of us users, e-Commerce is the place we love going to when we need shop. It's easier, faster, often cheaper and there more options available. All good things. But let's look at the reality: 98% of us won't buy anything the next time we enter an online...read more
When purchasing a product, our brain calculates millions of different factors before proceeding with a choice. Price, availability, and style all come into account when making a shopping decision. But what really influences us the most? Fear of missing out. We want to...read more
This article is available also in German (Kampf der Conversion Rates ) The concept of user-generated content, or UGC for short, isn’t new in the world of e-Commerce. It’s one of the biggest trends in recent years, but is it actually worth the hype? Should e-Commerce...read more