Shopping online has improved significantly over the years. It’s now easier than ever to search, find, and purchase products you love. But there’s something missing. Unlike the offline retail world, the online world doesn’t have a perfected way to browse, discover, and purchase. This leads to weak conversion numbers with 98% of users not buying anything.
This is the problem we set out to solve. We believe the key to fixing the online shopping experience is to provide users with value before requesting anything of them. By providing users with relevant content, they can get a better idea how the product could fit in their lives and make a better buying decision.
Bllush sets out to provide e-Commerce stores with shoppable content in a simple and effective way.